Co-founder and product lead. I designed and built the whole system: an office panel and a mobile app for site crews, connecting the tender cost estimate, subcontractor quotes, contracts, tasks pinned to PDF drawings and progress reports.
I took on the responsibility of designing two web platforms and one mobile application.
I designed six integrated web applications (ERP, MES) for the paper industry, each covering a different part of the business: logistics, production, measurement, packaging, HR and ordering.
I was responsible for the design of a web application for businesses that deal with large volumes of data.
A portal for local activists to assess the advantages of implementing retention measures in the city.
An agricultural farm portal that enables the calculation of afforestation benefits.
An AI-powered application that utilizes Machine Learning to track users and notify them about nearby store discounts.
A web application designed to compute the most efficient route for heavy transport.
I share what I learn while building. I speak at design conferences such as WaysConf and DesignWays, mentor designers, and have won hackathons (HackYeah, Aquathon, CodePlay).
On stage I talk about the same things I do every day: making complex products simple enough that people on site actually use them.
I explore the problem space, exploring through research and interviews to grasp client needs, understand the audience, and uncover challenges that will shape our design journey.
Together with stakeholders, we create a clear document that summarizes our vision. We set specific goals, identify our target audience, and establish design principles to guide our creative process.
Bringing our ideas to life, I love working together in design sessions. We use sketches, prototypes, and make improvements to create solutions that combine functionality, beauty, and an amazing user experience.
I don't stop at handoff. I build or co-build the product, ship it to real users, and keep improving it based on how it is used on site.
I am continually seeking new opportunities to learn, grow, and refine my craft, aiming to push the boundaries of my creative potential.
UCD is my design philosophy, prioritizing user needs and behaviors. It guides me to create not just visually appealing but also highly functional and intuitive designs through in-depth user research.
Prototyping and wireframing are my creative playgrounds, where I transform ideas into tangible, interactive representations, allowing quick experimentation, iteration, and user validation.
I build what I design: Next.js, React, databases and AI tooling. This lets me test ideas on real data, ship faster and talk to developers in their language.
Design research is my tool to understand user behavior and needs, helping me uncover pain points and opportunities through methods like interviews, surveys, and usability studies.
Construction, manufacturing, energy. I learn the domain from the people doing the work, so the product follows how the job really gets done, not how it looks in a spec.
In cross-functional teams, I act as a bridge, translating the design vision to resonate with product managers, developers, and marketers, fostering open communication and understanding.
I bring a strategic perspective to design, aligning it with our business goals by translating objectives into actionable design strategies.
I value design systems for their efficiency, scalability, and ability to ensure a coherent user experience. They are the blueprint for a harmonious design journey.